Yesterday I wrote about my four takeaways from the Free State Social. It was a great opportunity to speak with experts, beginners, and everyone in between about mobile and social media. It was a balanced cross-section of both local and national speakers. As I mentioned yesterday, something was missing though. Businesspeople. Social Media offers anyone [...]
In an effort to help customers better understand The Vaughan Practice, my fundamental offer is operational efficiency. The purpose to be efficient is not just to lower cost but to create an environment where Innovation is a possibility. When we are hired, companies expect to be in a more powerful situation after we are finished. [...]
News cycles were linear and circular. Now it’s more like an infinity loop — less newspapers but more news. 3 x factors News is published (and then people share it) Journalists report on news that others find. Journalists use audience to develop stories and report during and after stories. Facebook users share 5 billion pieces [...]
There are many tools to promote your message. Take advantage of where potential customers are by providing something of value. Opportunities are Bourne out of connecting with others. Community members will preserve and protect the community if they “feel” ownership. Staying overnight to raise money for the community brought attention to a cause. Get involved [...]
Have an ambition to help people and be in action to fulfill your ambition. Do something nice for the community. Seduce people to want to spend time with you. We are a bundle of concerns apart from social media. Do something that takes care of anothers concerns. The most powerful way to help people is [...]
